We Help You, Help People

Our mission is to help you be the best professional coach you can be.

Whether it is in a work setting, in your personal life or community coaching skills

improve your effectiveness, improve your relationships advance your career 

How?

By offering you our unique, professional coach training products and courses.


Become a professional Meaning Centred Coach whether you are already a coach or are starting from scratch.

Any kind of helping professional can learn and use our approaches, techniques and skills.

Coaches, Counsellors, therapists, Mentors, peers or anyone else in the allied fields have benefited from our courses and training programs.

Widen your range of services and empower yourself to be more effective. Help more people, more quickly.

Are you already a Coach?

Looking for more? Want to know how to coach people around all those tricky topics that coach training programs leave out? No problem.

We add value everywhere along the coaching process.

Would you like to be able to coach?

Become a professional

Meaning Centered Coach

Work with people to overcome difficulties, change their lives, build new futures and thrive in their professional and personal lives.

Connection to Meaning and Purpose affects everything a person does. Who they are, how they Thrive and what Results they get. Coaching using our approaches means you can coach the Whole of a Person's Life and not just parts of it. And that is what makes the difference.

Continual Professional Development  (CPD)

Get out tools and coaching solutions for your CPD

Each CPD minicourse offers Insight, is Easily Accessible and Useful as soon as you have completed it.

Keep your Coach Certifications up to date with our high quality AC accredited CPD courses

Some of the the questions our courses answer.....

01  

How do I actually help someone with Mental Health challenges? What skills matter most?

02  

How can I include health and other aspects of a person's life into my practice? And should I ?

03  

How do I know if a person needs therapy or coaching and what do I do?

04  

What do I do if a client has issues with Alcohol, Drugs or Substances or Self Defeating Behaviours? 

05  

How can HR make a workplace Recovery & Wellness focused in a fun, positive and meaningful way?

06  

How do I develop my coaching business when there seems to be so much going on and so much different advice?

Why hang out with us?


Our team has over 40 years of experience in the fields of coaching psychology, behavioural health psychology, and human change processes. Our courses are evidence-based. We care about improving and fulfilling people’s lives and making the world a better place. We believe coaching is one of the best tools to do that. Oh, and we have a fantastic sense of humour.

Affiliation and Accreditation . . . 

Our course, programs, CPD, and team are affiliated and/or accredited by the following. the Association for Coaching (AC) and the IRWCC.

Our Team

Anthony is a pioneer, entrepreneur and leader in the field of behavioural health coaching, Meaning Centered Coaching and Recovery Wellness Coaching. He has based his coaching career on his own lived experience.

ANTHONY ELDRIDGE-ROGERS - CEO

Gladeana McMahon is considered one of the leading personal development and transformational coaches in the UK who combines academic rigour with down to earth communication skills.

GLADEANA MCMAHON - Executive Trainer

Howard is a leader in innovative human experiences and live transformational events. A successful creative entrepreneur and coach who is passionate about helping people change and thrive.

HOWARD ROSS-SIMMS - Advisory Board

What our Clients Say

Leadership Coach/Guide supporting WOC to reclaim their full power & identity

Anthony is a very talented Coach, Leader and all-round human being! I'm in huge admiration of what he is doing with the FRC Coaching  Making good coach training accessible and practically applying it to a wider societal issue. I highly recommend Anthony and the FRC to anyone that wants to become a good coach. 

Anne Archer

Shaping conversations around mental health in organisations I Coaching I Mental Health Education Workshops

I was introduced to Anthony by a mutual colleague and we have embarked on creating a book together. Over the time I have know Anthony I have loved seeing how he is engaging with the world and enabling many to thrive. His world view and drive to make sustained change happen is inspiring.

Business Coach | Executive Coach

I can thoroughly recommend Anthony’s Recovery & Wellness coach training program (attached to the AoEC). It’s an excellent course for anyone wishing to strengthen their coaching skills in the area of substance or activity behaviour dependencies. I especially liked his unique approach for “meaning centred coaching”. I will definitely use this to help my clients regain meaning in their lives, which clearly aids recovery. 

PROFESSIONAL COACH, MENTOR, CONSULTANT, LECTURER

What I value the most is an amazing mix of experience and professionalism with passion and genuine understanding and care for people. The rich content of the course was supported by Anthony's unique skills in delivering the knowledge and a huge amount of case studies from his own practice. Every meeting with Anthony (training or webinars) is resourceful and inspiring.

Head of Corporate Business Management at EELGA

We were delighted to have Anthony as our first keynote speaker at our annual coaching conference (Coach Me Happy - A Healthy Approach to Coaching) this year. Delegates described his input as "Mind blowing", "Inspiring" and "Fascinating", I couldn't agree more.

Wellbeing Coach

I'd like to thank Anthony publicly for an informative and instantly applicable course via the AC on "Integrating Health into Coaching". A timely reminder to explore personal resourcefulness. I've a growing appreciation for taking a moment to note areas, environments and relationships of both support and challenge

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